My name is Janika, and I’m a creative designer at Kaskas, specializing in graphic design. Kaskas is a Finnish consulting agency focused on sustainable development.
When I first heard about the ICEBERG project, I immediately wanted to get involved. The topic and context sounded unique, like something no one had ever done before. I believe that researched knowledge can really make a difference.
It’s also interesting to combine visual expertise with such an important topic. I think that in scientific research projects, visual clarification is essential to get the message across clearly.
In the ICEBERG project, my role is to create graphic materials and to ensure that all the materials are visually consistent. I’ve also been designing the visual identity of the project.
Even when creating a visual identity, interesting boundary conditions had to be taken into account. For example, the typography had to support several different languages — English, Icelandic, Danish, and Kalaallisut — while also being accessible. Likewise, the colors also had to meet accessibility standards in different situations.